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Home / News / Industry News / Why has the rabbit blanket become a new favorite in the home? —— Explore the charm of the 50*60-inch back-printed and cut rabbit blanket​

Why has the rabbit blanket become a new favorite in the home? —— Explore the charm of the 50*60-inch back-printed and cut rabbit blanket​

Craftsmanship lays the foundation for quality​

The birth of this rabbit blanket is the result of countless carefully crafted processes. In terms of fabric selection and production technology, every link has been repeatedly considered and optimized. From the source of raw materials to the finished product, every step contains the ultimate pursuit of quality. ​

Front fabric: exquisite presentation of artificial fur​

The  polyester knitted suede artificial fur fabric on the front is strictly controlled from the raw material screening stage. The selection of polyester fibers focuses on the balance of length, fineness and strength to ensure that the woven fabric has a soft texture and good durability. In the fiber production process, the manufacturer uses a special stretching and curling process to give the fiber a unique spiral structure. This structure not only increases the friction between the fibers, making the fabric more wear-resistant, but also forms a natural fluffy feeling on the surface of the fabric.​

The knitting process uses advanced circular knitting technology, with fine and uniform needle pitch and a specific number of needles per inch, so that the fluff on the surface of the fabric is densely and neatly distributed. The circular knitting machine is equipped with a high-precision electronic control system that can monitor and adjust the knitting parameters in real time to ensure the stable quality of each piece of fabric. During the knitting process, a special softener is added to make the fluff more fluffy and soft, with a cloud-like delicate touch and elasticity. Even after repeated rubbing, it can quickly return to its original state and maintain good fluffiness. ​

The rabbit pattern printing process is even more complex and exquisite. The design team uses professional drawing software, refers to the hair texture and morphological characteristics of real rabbits, and through multiple field observations and studies, carefully outlines every detail to ensure the realism and artistic sense of the pattern. During the design process, the team will produce multiple versions of the pattern, invite consumers of different ages and different aesthetic preferences to vote and screen, and finally determine the most popular design. ​

Using high-precision digital printing technology, the designed pattern is accurately printed on the fabric. During the printing process, the ink is very carefully blended. Different colors of ink need to be tested and adjusted many times to achieve the best color saturation and contrast. In order to simulate the natural luster of rabbit hair, special pearlescent agents are added to the ink to make the printing show soft luster changes under different light conditions. At the same time, in order to enhance the firmness of the printing, a special color fixation treatment will be carried out after the printing is completed. After high-temperature steaming, washing and other processes, it is ensured that the pattern is still clear as new after multiple washings, without fading or blurring. ​

Back fabric: fine polishing of pure cotton material ​

The  pure cotton woven suede fabric on the back is also very particular. Selected high-quality long-staple cotton is used as the raw material. The long-staple cotton fiber is slender and tough, which makes the fabric naturally soft and skin-friendly and has good breathability. These long-staple cottons come from specific high-quality production areas. The climate and soil conditions in the production areas are very suitable for cotton growth, ensuring the high quality of cotton. ​

The weaving process uses plain weave, combined with a special raising process, to form a layer of fine fluff on the surface of the fabric. The raising process requires precise control of the parameters such as the speed, pressure and temperature of the raising machine. Different batches of fabrics may have slight differences due to the characteristics of cotton. The technicians will make fine adjustments according to the actual situation. This layer of fluff not only increases the warmth of the fabric, but also gives it a delicate touch like baby skin. Moreover, during the weaving process, by precisely controlling the tension and density of the warp and weft yarns, the fabric structure is compact, with high wear resistance and tear resistance. Even if it is subjected to large external forces, it is not easy to be damaged or deformed. ​

In order to improve the functionality of pure cotton fabrics, special finishing treatments are also performed on the fabrics. For example, nano-level waterproof and anti-fouling technology is used to form a protective film that is invisible to the naked eye on the surface of the fabric. When liquid or stains come into contact with the fabric, water droplets will form and roll down, and will not penetrate into the fabric, which is convenient for daily cleaning. At the same time, through antibacterial treatment, bacteria can be inhibited from growing on the surface of the fabric to protect the health of users. ​

Cutting and edge treatment: the truth is in the details​

In the cutting process of the blanket, advanced laser cutting technology is used. This technology can accurately cut according to the pre-set size and shape, and the error is controlled within a very small range, ensuring that the edge of the blanket is neat and smooth, without burrs or loose edges. The laser cutting process is automatically controlled by a computer program, and the cutting speed and power are intelligently adjusted according to the characteristics of the fabric to avoid damage to the fabric due to excessive temperature. ​

At the same time, in order to further improve the durability and aesthetics of the blanket, the edges will also undergo special hemming treatment. The selection of hemming strips is very particular. Not only must it match the color of the fabric, but it must also have good flexibility and wear resistance. The hemming process uses double-thread locking technology. The sewing machine sews the hemming strips tightly to the edge of the blanket with a uniform stitch length, which not only prevents edge wear, but also adds a sense of refinement to the blanket. After the hemming is completed, the edges will be trimmed and ironed for a second time to make the edges smoother and more beautiful.​

Multiple functions to meet diverse needs​

This 50 * 60 inch back printed cut rabbit hair blanket can perfectly adapt to various scenarios in people's lives with its powerful and diverse functions, bringing users a full range of comfortable experience, from daily life to special needs, from indoors to outdoors, it can play an important role. ​

Cold winter: a warm haven​

In the cold winter, it is a warm fortress against the severe cold. When the biting cold wind whistles, the indoor temperature drops sharply, and people sit around the fireplace or on the sofa to enjoy leisure time, this blanket is the most intimate company. Its moderate specifications can completely cover the human body. Whether it is wrapped around the body or laid flat on the bed, it can quickly form a warm barrier to isolate the cold. ​

The combination of thick fabrics and unique materials makes it have excellent warmth retention performance. The fluff structure of artificial fur fabrics can effectively lock air, form an insulation layer, and reduce heat loss; pure cotton fabrics provide a good warmth retention foundation while maintaining breathability to prevent users from feeling uncomfortable due to stuffiness. Experimental data show that under the same environmental conditions, the use of this blanket can increase the surface temperature of the human body by several degrees compared to ordinary blankets, and can maintain the body temperature for a long time, making people feel as if they are in a warm embrace. Moreover, the soft touch and delicate fluff bring the ultimate comfort when it fits the skin, making people feel full of warmth and comfort even in the cold winter. ​

Business travel: a comfortable companion for the journey​

For business people who often travel, this blanket is also a must-have item on the journey. On airplanes, trains and other means of transportation, the air conditioning temperature is low, which can easily make people feel cold and uncomfortable. At this time, take this blanket out of the portable storage bag, gently unfold it and cover it on your body, and you can instantly dispel the fatigue and coldness of the journey. ​

Its lightweight material and moderate size make it easy to carry and will not add too much luggage burden. The storage bag is made of waterproof and wear-resistant materials, and is equipped with a special fixing device inside to store the blanket neatly to prevent it from being squeezed and deformed in the luggage. Moreover, the exquisite rabbit print design can also add warmth and fun to the monotonous journey, making business travel more comfortable and pleasant. Many business people said that using this blanket on long-distance flights can not only keep warm, but also improve sleep quality, so that they can work in a better state after arriving at their destination. ​

Maternal and child care: gentle protection for babies​

In the field of maternal and child care, this blanket also plays an important role. For newborns, the skin is delicate and sensitive, and the requirements for the objects they touch are extremely high. The pure cotton fabric used in this blanket is natural, environmentally friendly, soft and skin-friendly. It has passed a number of strict safety tests, does not contain harmful chemicals, and will not cause any irritation to the baby's skin. ​

When the baby is sleeping or playing, using it as a small quilt or mat can provide a warm, comfortable and safe environment for the baby. Its exquisite rabbit pattern has soft colors and cute shapes, and can also attract the baby's attention and stimulate the baby's visual development. At the same time, the material of the blanket has good breathability, which can effectively prevent the baby from having skin problems such as eczema due to overheating, and escort the baby's healthy growth. Many mothers shared that their babies love this blanket and can sleep more peacefully with it, and cry less. ​

Outdoor leisure: a pleasant time in nature​

It can also be used in outdoor leisure activities. When people have a picnic in the park or camp in the suburbs, this blanket can be used as a picnic mat. Its waterproof and anti-fouling properties can effectively block moisture and stains on the ground, providing people with a clean and comfortable resting space. Even if it rains lightly, there is no need to worry about the blanket getting wet. Moreover, its bright colors and unique patterns are very eye-catching in the outdoor environment, becoming a beautiful landscape. ​

When camping at night, it can be transformed into a warm blanket, allowing people to enjoy the beauty of nature without being disturbed by the cold. At a bonfire party, a family or friends sit together, wearing this blanket, sharing food and stories, and enjoying the fun of outdoor leisure. In addition, in outdoor photography, this blanket can also be used as a prop to add warm and interesting elements to the photos.​

Application in special scenarios: Exploration of more possibilities​

In addition to the common scenarios mentioned above, this blanket also shows unique value in some special scenarios. In hospital wards, patients need warm and comfortable items to relieve physical discomfort. The soft and skin-friendly characteristics of this blanket can give patients better care, help them relax and promote recovery. In nursing homes, the elderly can use it to add warmth to their lives and accompany them to spend leisure time. ​

In the field of artistic creation, some artists use this blanket as a creative material to create unique works of art through cutting, splicing and other methods, giving the blanket a new artistic life. In children's educational activities, teachers can use the rabbit pattern on the blanket to carry out activities such as storytelling and cognitive learning to stimulate children's imagination and creativity. ​

Hot in the market, witnessing extraordinary charm​

Since this back-printed cut rabbit blanket was launched, it has set off a strong buying boom in the market, and has been widely recognized and highly praised by consumers. Its influence continues to expand and has become a hot topic in the home furnishing market.​

E-commerce platform: the heat behind the data​

On major e-commerce platforms, its sales data continues to rise and has been on the best-selling list many times. Platform sales data show that since the product was launched, sales have maintained a high growth rate every month, and during the promotion period, there was a situation of supply exceeding demand. Many consumers left good reviews after purchasing, and the rate of good reviews has remained high for a long time. ​

One consumer said: "The feel of this blanket is simply amazing, as soft as a cloud, and you can't put it down once you touch it. And the print is very delicate, and it instantly improves the style of the whole room when placed at home." Another consumer shared: "After buying it, my child has to hold it every day when he sleeps, saying that it is very warm and comfortable. The quality is also very good. It has not deformed or faded after washing several times. It is really worth buying." From these real user feedback, you can clearly feel the love and recognition of consumers for this blanket. ​

The e-commerce platform also found through data analysis that the consumer group that purchased this blanket is wide, covering different ages, genders and regions. Among them, young consumers pay more attention to its fashionable design and personalized patterns, and regard it as a decoration to improve the quality of life; while families with children pay more attention to its safe and environmentally friendly materials and comfortable touch. In addition, the repurchase rate of consumers is also high. Many users will place orders again after purchasing and give it as a gift to relatives and friends. ​

Offline physical stores: the attraction of intuitive experience ​

The sales of offline physical stores are also hot. In some home furnishing stores, consumers can often be seen carefully observing this blanket and can't let it go. According to the sales staff, many consumers are attracted by its unique appearance design. After entering the store to learn more, they are impressed by its excellent quality and diverse functions and finally choose to buy it. ​

In order to allow consumers to better experience the product, the physical store will set up a special experience area, place comfortable sofas and coffee tables, so that consumers can touch and feel the texture of the blanket in person, and even lie on the sofa to experience the warmth effect of the blanket. Some high-end home furnishing stores will also display this blanket with other home furnishing products to create a warm and comfortable home atmosphere and stimulate consumers' desire to buy.​

Moreover, many consumers will recommend it to their relatives and friends after purchasing it, forming a good word-of-mouth communication effect. By collecting feedback from consumers and continuously optimizing product display and sales services, physical stores have further enhanced the market competitiveness of products. ​

Industry evaluation: recognition from a professional perspective​

Professionals in the home furnishing industry also highly praised this blanket. A senior home furnishing product designer said: "This blanket is bold and innovative in design, perfectly combining fashion elements with practical functions. Whether it is pattern design or material matching, it has shown a high level, providing new ideas and directions for the design of home furnishings."​

Data from market research institutions also show that the market share of this blanket among similar products continues to rise, becoming one of the first choices for consumers when buying blanket products. Industry experts believe that its success is due to precise market positioning, innovative product design and strict quality control, which provides a useful reference for the development of the home furnishing industry. ​

In addition, this blanket has also won multiple industry awards, such as the "Annual Innovation Home Furnishing Product Award" and the "Best Design Award", further proving its leading position and excellent quality in the industry. These honors not only enhance the popularity and reputation of the products, but also enhance consumers' trust in the products. ​

Innovation-driven, leading industry change​

The success of this rabbit blanket has not only brought good economic benefits to the company, but also injected new vitality into the entire home furnishing industry, driving the industry to undergo profound changes in design concepts, production processes and market competition. ​

Design concept: Break through tradition and open up new directions​

Its appearance breaks the limitations of traditional blankets in design and function. In the past, blanket products mostly focused on warmth retention, and their appearance design was relatively simple, mainly solid colors or simple stripes. This rabbit blanket, with its unique print design and the combination of different materials on both sides, has created a new trend in blanket products, allowing consumers to see more possibilities for blankets in home decoration and functional expansion. ​

This innovative design concept has prompted other companies to begin to re-examine their own product design concepts and increase investment in product innovation. More and more home furnishing companies have begun to pay attention to the personalized needs of consumers and actively explore new design elements and material combinations. For example, some companies have begun to incorporate traditional cultural elements into blanket design and launch products with ethnic characteristics; some companies have tried to combine technological elements with blankets and develop blankets with heating functions and intelligent temperature regulation. ​

In terms of pattern design, more creative and artistic works have emerged in the market.From cute animal patterns to abstract art paintings, it meets the aesthetic needs of different consumers. At the same time, companies pay more attention to the matching of products and the overall style of the home, and launch a series of home furnishings to enhance the overall coordination of home decoration. ​

Production process: technological innovation, improve industry standards ​

In terms of production technology, the advanced technology and fine craftsmanship used in this blanket have also set a new benchmark for the industry. The application of laser cutting technology, high-precision digital printing technology, etc., has improved the production efficiency and quality stability of the product. In the past, the cutting of blankets mostly relied on manual operation, which was not only inefficient, but also difficult to ensure dimensional accuracy; the application of laser cutting technology has achieved automated and high-precision production, greatly improving production efficiency and product quality. ​

Compared with traditional printing technology, digital printing technology has the advantages of rich colors, fine patterns, and environmental protection, which can better meet consumers' demand for personalized patterns. Other companies have learned from these advanced processes, continuously improved their own production processes, and introduced new equipment and technologies. At the same time, companies have also strengthened technical exchanges and cooperation, jointly overcome technical difficulties in the production process, and promoted technological progress in the home furnishing industry.​

For example, in terms of fabric processing, more and more companies have begun to use environmentally friendly dyes and auxiliaries to reduce pollution to the environment; in weaving technology, new weaving methods and organizational structures are constantly being developed to improve the performance and quality of fabrics. These technological innovations have promoted the improvement of the production process level of the entire industry, which has significantly improved the quality and functionality of household products. ​

Market competition: quality and brand are equally important ​

From the perspective of market competition, the success of this blanket has intensified the degree of competition in the industry, prompting companies to pay more attention to product quality and brand building. In the fierce market competition, consumers have higher and higher requirements for product quality. Companies have to improve product quality standards and strengthen the construction of quality management systems to ensure that every product can meet high quality requirements. ​

From raw material procurement, production and processing to finished product inspection, companies strictly control every link, introduce advanced testing equipment and methods, and test various indicators of products, such as fabric wear resistance, color fastness, safety, etc. At the same time, companies have also begun to pay attention to the shaping of brand image, and improve brand awareness and reputation by improving product design and optimizing after-sales service.​

Some companies increase brand exposure by carrying out brand marketing activities, such as holding new product launches, participating in industry exhibitions, and conducting online and offline advertising. Other companies focus on interacting with consumers, collecting consumer feedback and suggestions through social media and membership systems, and continuously improving products and services to enhance consumers' recognition and loyalty to the brand. This competitive strategy that emphasizes both quality and brand is driving the entire industry towards a more standardized and professional direction.